Twitter has rolled out an update to its iOS app, introducing an improved new Twitter Blue subscription that new owner and CEO Elon Musk has promoted through his own tweets. Most interestingly, Twitter Blue subscribers will automatically receive a blue checkmark badge on their profile, which was previously only granted to verified accounts of companies, celebrities and public figures. Now, the “blue tick” will be something that Twitter users have to pay for. The price of Twitter Blue has increased to $7.99 per month in the US from $4.99, and Musk has indicated that this will scale to purchasing power in other countries. According to the release notes of the iOS app update, the new ‘Twitter Blue with Verification’ will first be available in the US, UK, Australia, New Zealand and Canada.
In addition to the blue verification badge, Twitter is blue Subscribers will see half as many ads, and the ads they see will be twice as relevant to each user. The release notes also indicate that subscribers will be able to post longer videos and their content will rank higher in search results, as well as thread replies and mentions. On the other hand, the ability to read articles on participating sites without advertising has was abandoned as a Twitter Blue feature despite the price increase. Musk has also hinted that the ability to edit tweets will soon available to everyoneas opposed to just Twitter Blue subscribers.
While the Twitter app update is now visible in the App Store, it looks like these features may not be available to everyone yet. An account claiming to be “early-stage product” Twitter employees, although notably lacking a verification badge, tweeted that the new Blue subscription isn’t live yet, as tests are ongoing when changes are being pushed live in a hurry to get it released. Others tweeted screenshots of the Twitter Blue signup page. It remains unclear when or if the plan will roll out in other countries, and users on other platforms will be able to sign up.
The new blue isn’t out yet – our launch sprint continues but some people may see us updating as we’re testing and pushing changes in real time. The Twitter group is legendary. New blue… coming soon! https://t.co/ewTSTjx3t7
– Esther Crawford ✨ (@esthercrawford) November 5, 2022
Twitter has yet to say what will happen to existing Twitter Blue subscribers. However, it is likely that everyone who currently has a verification badge but does not choose to pay the subscription fee will lose that badge. While the company describes current and potential subscribers as “helping Twitter in its fight against bots,” the change will help balance out visibility on the platform in favor of those willing to pay. money for it and can also make it harder to find authority. Information sources.
The changed to Twitter Blue is one of many things Musk has tweeted about. Most notably, he initially suggest a fee of $20 (approximately Rs. 1,639) for the widely recognized verified markup. While he says this is aimed at reducing spam on the platform and making it harder for bots to develop, Musk wasted no time making significant changes to turn his investment around.
Twitter submitted its new Blue sign-up for verification by a late Monday deadline Musk gave employees. I updated and verified the account is now the first notification tab. pic.twitter.com/xfTl3b3GYk
– Alex Heath (@alexeheath) November 5, 2022
Since then take over the company and fired the previous CEO as the entire board of directors, Musk created the headlines. Twitter embarks on a cut down the costs and layoffs this week, cut a estimated 50 percent of all employees including the whole team and a a substantial portion of its Indian workforce. Musk has also asked all remaining remote workers to report to the office, and brought in a number of Tesla engineers and advisers from his other companies to help overhaul the business. Twitter’s business.