Launched in 2018, the challenge is an annual program established to find and promote the work of the world’s most innovative and impactful fashion startups. Going through a multi-stage process, the applicants were narrowed down to six finalists, who were invited to develop their projects virtually with the assistance of Tommy Hilfiger and experts. outside by specific topics. The finalists will present their concepts at the Tommy Hilfiger Fashion Frontier Challenge final event to be held in January 2022, Tommy Hilfiger said in a press release.
The six finalists for the show’s third edition are: Clothing for Good, a textile recycling and disability empowerment organization based in South Africa; Haelixa, a Switzerland-based product traceability technology that addresses challenges related to product provenance, authenticity and sustainability claims, is also a member of the Global Fashion Program Innovation Forum; MAFI MAFI, a sustainable fashion brand based in Ethiopia, known for preserving ancient Ethiopian traditions and empowering marginalized artisan weavers; Lalaland, a platform that creates custom and inclusive fashion patterns for e-commerce brands based in the Netherlands; SOKO, a pioneering ethical jewelry brand led by women, is based in Kenya and a technology-driven manufacturing platform built to connect marginalized Kenyan artisans to the marketplace. and UZURI K&Y, a sustainable shoe brand that uses recycled car tires from sub-Saharan Africa, based in Rwanda and employs local youth.
Tommy Hilfiger has revealed the six finalists for this year’s edition of the Tommy Hilfiger Fashion Frontier Challenge. Building on Tommy Hilfiger’s vision, this year’s program strives to promote and support Black, Indigenous, and Colored (BIPOC) entrepreneurs working to advance their communities and promote a modern future. more comprehensive page.
The winners are provided with mentorship and financial support to accelerate their progress in transforming the industry. A prestigious jury – including Tommy Hilfiger – will select two winners to split the €200,000 prize fund. An additional €15,000 will be awarded to the finalist who wins the “Audience Favorite Vote”. Additionally, the winners will receive a year-long mentorship with Tommy Hilfiger and INSEAD experts, as well as a place in the INSEAD Social Entrepreneurship Program (ISEP).
Fiber2 fashion news desk (RR)
