Zoom has released the results of a survey on how we all use TV affair service in 2022.
The company found that midweek is a favorite time to use Zoom, with Tuesday being the most popular day for meetings and Wednesday for group chats and webinars. To no one’s surprise, Friday is the quietest day of the week.
January and October are the busiest months this year, with January 19 being the busiest day for Zoom meetings and October 18 for both Zoom Phone – the company VoIP services – and its advanced conference platform Room.
The average Zoom meeting had seven participants and lasted less than an hour after 52 minutes. Both numbers are down slightly from last year (ten participants and 54 minutes). Nearly half of all meetings in 2022 also use screen sharing.
Considering its other services, Room is again used most often on Tuesdays, and since November 2021 its usage has increased by an average of 6.5% per month. Zoom believes this is because some employees are slowly returning to the office, with Rooms designed for future work arranged in mind.
Zoom Phone uptake has grown by one million by 2022, with four million licenses now sold. Again, Wednesday is the most popular day to make calls.
Webinars are most scheduled for February 24 this year, and somewhat surprisingly, Sundays are 32% busier than Saturdays for these webinars.
Late October is a busy time for Zoom Events, with 24-27 being the most popular time of year, peaking on October 26.
The age gap
In a survey of just under 3,000 users, the most popular pet (34%) was talked to, followed by a last-minute question at the end of the meeting (28%). The third is eating without mute (24%).
Zoom also found some interesting differences in preferences depending on the age of respondents. When asked about their least favorite business phrase, Generation Z chose “I’ll ping you” and “take this offline”, while the phrase “synergy” was opposed by Millennials and Generation X. Baby Boomers, on the other hand, don’t like the classic aphorism “think outside the box”.
Boomers also hate emojis the most (25%), as do Gifs (36%). On the other hand, Millennials like them best, with nearly half approving their use.
When it comes to their favorite ways of communicating, Gen Z prefers group chats (36%), but also prefers using video – although 63% say they also turn off their cameras when participating in meetings.
More than half of Millennials like to chat and don’t like to answer the phone. Generation X and Baby Boomers prefer email, but the former still use group chats and video calls, and the latter are most likely to make phone calls.