Oppo integrates AI in all smartphones by 2024; Cooperate with Google, Microsoft, MediaTek

Oppo plans to integrate artificial intelligence (AI) into all its smartphones by the end of 2024. The company has established an AI Research and Development Center and is collaborating with technology companies like Google, Microsoft and MediaTek to integrate AI features into their devices. .

Oppo’s advances in AI technology

Earlier this year, Oppo established the OPPO AI Center in Shenzhen. The center focuses on developing AI capabilities in image processing, computer vision, voice technology, natural language processing and machine learning. Oppo ensures that user data will not be used to train its models, maintaining data security and strong privacy protection with third-party certification and advanced encryption technology .

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According to an IDC report, shipments of AI-enabled phones priced under $1,000 are expected to grow 250% by 2024, reaching 35 million units. This growth reflects the increasing integration of AI in everyday life, enhancing experiences in entertainment, mobile work, etc.

Partnership for advanced features

Since 2020, Oppo has been developing its own Large Language Model (LLM) and has implemented the 7 billion parameter LLM directly on its devices. The company has introduced more than 100 general AI features to its phones and has filed more than 5,399 AI patents globally, including 3,796 patents related to AI imaging.

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Oppo’s collaboration with Google, Microsoft and MediaTek aims to enhance their AI capabilities. The flagship product line will include Google’s Gemini LLM, which offers features like AI Writer and AI Transcript Summary. AI Writer assists content creation by suggesting sentence completion, word choice, and grammar corrections, while also supporting seamless language translation. Record Summary AI can automatically summarize meetings, recordings, and podcasts, highlighting key information.

Improve user experience

In partnership with Microsoft, Oppo will introduce features such as Microsoft Fast Transcription and Neural Text-to-Speech (TTS) technology. These will enhance speech and text conversion capabilities, allowing users to enjoy a smooth transcription experience on their devices. Oppo users will also be able to use Microsoft’s Desktop Copilot to create content, translate text messages and look up addresses on their smartphone via a connected PC.

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Oppo’s collaboration with MediaTek focuses on developing chipsets with dedicated AI processing units (NPUs) and accelerators. This partnership aims to optimize AI features for Oppo’s hardware and software, ensuring better performance and efficient AI processing on its smartphones.

Nicole Zhang, GM of AI Products at Oppo, emphasized the importance of synthetic AI, saying that it marks an important milestone in the development of artificial intelligence. She emphasized that Oppo’s deep cooperation with Google Cloud plays an important role in the development of AI phones.