Tech

Nike sues Lululemon over their Mirror home gym product and app


Back in June 2020, Lululemon entered the growing home gym market amid the pandemic by purchase home fitness startup Mirror for $500 million. Now, Nike has filed a lawsuit against the company via Mirror alleging patent infringement. Based on CNBC and The Wall Street JournalNike’s lawsuit alleges that Mirror – a full-size interactive mirror that brings a fitness instructor directly into the user’s home – and its applications use technologies it invented and developed. grant patents.

The athletic apparel giant specifically mentions that it filed a patent application in 1983 for a device that could prompt users to exercise, monitor heart rate, determine running speed and calories they burn. Nike also has several fitness mobile apps, including Nike Run Club and Nike Training Club.

Nike sent Lululemon a list of allegedly infringing patents on Nov. 3. As you’d expect, the company is better known for making yoga pants and other types of exercise clothing. Others disagreed with Nike’s assessment. A spokesperson told the publication in a statement that the patents “in question are too broad and invalid.” They also said that Lululemon is confident in his stance and “looks forward to defending in court.”

Mirror operates as an independent company within Lululemon, placing the gym-wear maker in direct competition with the likes of Peloton and Tonal. Former Lululemon CEO Clavin McDonald speak that purchases are only meant to connect with consumers, because they are forced to spend more when they interact with the brand. However, last month, the company halves sales forecast for the device, calling 2021 “a challenging year for digital fitness.”

This is not the only patent-related legal battle that Lululemon is involved in. Last year, it submit a patent infringement lawsuit of its own against Peloton, alleging that the design the other company used for its new line of leggings and sports bras infringed on the company’s intellectual property rights.

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