Hailey Bieber shines in sunny shot to promote her Rhode skin care line after legal win for brand
On Sunday, Hailey Bieber took to Instagram with a stunning side shot of herself in an ad for her skincare line, Rhode.
The supermodel, 25, who is married to music superstar Justin Bieber, 28, posted a photo on her personal page with the caption: ‘ @rhode peptide glaze liquid will be back at 8 tomorrow morning. Quantities are limited right now but more will be coming very soon… brace yourself. ‘
In the image, the Tucson, Arizona-born beauty, to actor parents Stephen Baldwin and graphic designer Kennya Baldwin, grabs her brown padlock while wearing a white shirt and hoop earrings.
The Latest: Hailey Bieber, 25, on Sunday took to Instagram with a stunning side snap of herself in an ad for her skincare line, Rhode
In the second shot, Hailey is seen sitting in what appears to be a shower while holding a storage container.
The social media posts come amid legal controversies surrounding the beauty brand, as she was sued by the owner of another brand called RHODE, who accused Baldwin’s company of violating the law. trademark infringement, E! The news was reported after reviewing the legal documents in the case.
In the lawsuit, the New York-based clothing and lifestyle brand on Friday sought to prevent Hailey from releasing a documentary titled The Making of Rhode, but the judge allowed it to be released. out after reviewing its contents.
Hailey’s attorney, Michael Rhodes, said in a statement that his team was ‘satisfied with the court order to thoroughly reject the plaintiff’s request for a preliminary order for the new company and skincare line. by Hailey.’
In the second shot, Hailey is seen sitting in what appears to be a shower while holding a storage container.
In a promotional clip for her brand, Hailey said she chose Rhode because it’s a middle name both she and her mother use.
A spokesperson for New York-based RHODE said in a statement that its case will continue, adding that ‘Friday’s court ruling is simply the judge’s decision not to ban the line. Hailey Bieber’s skin care uses our trademark while the lawsuit is pending, adjourned. judgment until we have a chance to gather more evidence.
‘We remain confident that we will win the trial. “RHODE” is our name and trademark, we built it and federal and state laws protect it. We asked Hailey to achieve our goals without using the brand name we’ve spent the past 9 years building. ‘
In legal documents, RHODE co-founders Purna Khatau and Phoebe Vickers said that Hailey, in naming her brand, overlooked ‘two other female entrepreneurs who have used the RHODE brand for years. .’
Hailey was sued by the owners of another trademark called RHODE, who accused Baldwin’s company of trademark infringement.
RHODE co-founders Purna Khatau and Phoebe Vickers said in a June 21 post that while they don’t want to get involved in litigation with Hailey, they ‘must do to protect our business. ‘
In a June 21 post on the company’s Instagram page, Khatau and Vickers said that while they don’t want to get involved in litigation with Hailey, they ‘must do to protect our business. .’
They continued: ‘We adore Hailey. She worked hard and was able to create her own line of skin care products. We don’t want to sue Hailey; We want to celebrate her. As businesswomen, we wish her every success. Hailey can choose any brand for her skincare line. We just have the brand name “RHODE” that we built.
‘That’s why we didn’t sell her our brand when she asked 4 years ago, and why we’re now asking her to rebrand her skincare line. Her use of our brand is hurting our company, our employees, our customers and our partners. ‘
Source: | Dailymail.co.uk
