With this new round of funding, Arianee is looking to strengthen its international presence by expanding its New York office, recruiting new talent, and continuing to grow its products and services.
Arianee, a leading France-based web3 solutions platform for brands, has raised €20 million in a Series A funding round led by Tiger Global. With this new round of funding, Arianee is looking to strengthen its international presence by expanding its New York office, recruiting new talent, and continuing to grow its products and services.
Bpifrance, ISAI, Cygni Labs and Noia Capital, existing investors of Arianee, have extended their support by participating in this second round. They are joined by Commerce Venture and Motier Ventures, the company said in a statement.
Arianee’s platform, built on top of an open source protocol, is used in many industries and major brands including Paris Fashion Week. The company currently has more than 50 customers and partners (including IBM and supermarket The Sandbox) in Europe and North America.
Arianee’s SaaS platform allows brands to create rich NFTs packed with exclusive and unique features (Airdrop validation, CRM, timestamps, transparency, AR, metaverse deployment, etc.) distribute them to an audience, native crypto or not, with a seamless consumer journey, from physical to digital redemption, from claim to drop-off, free to auction. Its architecture has been built to fit the integration needs of an enterprise’s information systems, and its end-user interface solutions are designed to fully embed each brand’s user journey. brand with white label and SDK options.
“We are delighted to welcome one of the most influential global investors to our journey and see our historic partners continue to support us. The structure of the investment in both equity and the $ARIA20 token shows that many globally diverse investors, from Bpifrance to Tiger Global, are willing to invest in open source solutions and web3 SaaS how. Web3 is taking over the world, and we believe brands can leverage this revolution to regain control of their digital presence. We also want to build for every user and not just for a minority. This requires powerful and seamless tools and interfaces that allow communities to move from world to world, from physical to digital to immersive,” Pierre-Nicolas Hurstel, CEO and Co-Founder of Arianee.
“As a pioneer in the web3, Arianee has developed innovative solutions that reinvent customer relationship management. We are excited to support Arianee’s growth and believe they are well-positioned to become the leading global web3 solution for brands,” Griffin Schroder from Tiger Global.
Fiber2 Fashion News Desk (KD)