For some luxury brands, upselling can be as important as the sale

It’s getting harder and harder to succeed as an independent luxury brand. The best, Burberry talented new designer and weak pound may tempt an overseas buyer.

The British luxury brand hired a new creative director this week. Daniel Lee, who left Kering-owned fashion label Bottega Veneta in November, begins Monday. The London-based brand also has a new chief executive, Jonathan Akeroydand is looking for a CFO.

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