Tech

Facebook Owner Meta Launches India’s First Free EMI for Advertisers


Social media giant Meta announced new working capital support and enhanced service support features for all advertisers in India during the second edition of its annual event ‘Develop Your Business Summit’. Meta has also announced a new financing feature to ease cash flow for small businesses in India – EMI Free. India is the first country in the Meta where No Fee EMI has been launched.
This feature will allow advertisers to pay Meta for their advertising campaigns in easy, three-month equivalent monthly installments through participating banks at no additional cost to them. interest rate. Meta will bear the prevailing interest payable to the bank and a prepaid discount to the business on its ad spends. With Free EMI payment, they can choose any amount from Rs 3,200 to Rs 5,00000 to convert to EMI
24 x 7 chat support for active advertisers
Meta has also announced 24 x 7 chat support for all active advertisers in India. To access this support, they can access the ‘support’ option on the Meta Business Help Center.
Ajit Mohan, VP and MD (Facebook India) Meta, said: “With these announcements, every Meta advertiser in India, regardless of their ad spend, has access to access to financial support and services, at the touch of a button to open up new development opportunities. We know that every business is on a unique journey and we are committed to building India-focused solutions, keeping their unique needs in mind. We hope that the initiatives we announced during Your Business Summit will help small businesses achieve their business goals with greater flexibility and ease.”
In 2021, Meta launched the Small Business Loans Initiative, a program that enables business loans to Meta’s small business advertisers through third-party lending platforms. This is also an Indian first initiative in Meta.





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