Facebook Creator Studio discontinued, rebranded as Meta Business Suite
Meta is reportedly in the process of shutting down Facebook Creator Studio in a move that will make its services more affordable.
The change was noted by social media consultant and industry analyst Matt Navarra on Twitter (opens in a new tab)who posted a screenshot that reads: “Creator Studio is shutting down and will be replaced by Meta Business Suite.”
While the Meta Business Suite has long been an option for Page admins, Creator Studio has promised a dedicated space for content creators to streamline publishing, track performance, and manage work. earn money.
Facebook Creator Studio
“We’re actively working to bring Meta’s creation tools together in one place,” the company said in response, and has since posted a help page (opens in a new tab) includes the creator tools housed within the Meta Business Suite.
Like Creator Studio, Business Suite allows users to manage any eligible Facebook and Instagram pages, with tools to create and schedule posts, stories and ads, and interact with customers and audiences through via private message. Insights and analytics are also available, and the company says: “You can access all of your content and data on conversion.”
Meta Business Suite can be accessed online or with dedicated apps for smartphones and tablets for on-the-go convenience.
We still don’t know if this change will affect the way creators use the Meta-owned platform to publish, while TikTok continues to be a successful content priority for many startups. Businesses and influencers want to break into their industries and gain traction, and Twitter continues to be embroiled in controversy around new ownership and paid verification stamps.
Via 9to5Mac (opens in a new tab)