Meta . Platform introduce Shop features for users to search and buy products on Facebook and Instagram in 2020. Furthermore, the company is even asking businesses to set up their digital storefronts at Shops on both social media platforms. Now, Meta has updated its blog post to announce that Instagram is getting a new checkout feature that allows users to make purchases from small businesses through direct messages. The feature is expected to expand the company’s e-commerce offerings on the photo-sharing platform.
How will this new feature help users
According to Meta’s blog post, Instagram users will be allowed to make purchases from eligible small businesses on the platform without leaving the chat. Previously, users had to log out of a certain post to send a message to a business on chats to ask about a product they wanted to buy. However, users can now directly message customizations and can even place orders in the same chat.
Furthermore, this new feature will also make it easier for users to track their orders as it will provide details about similar orders in that particular chat along with allowing users to Use to ask businesses any follow-up questions. Additionally, users will also be allowed to use Meta Pay to complete financial transactions for their purchases. Meta has also stated that payments will be processed securely and purchases will be protected.
More recently introduced features on Instagram
Instagram also recently announced new creator-driven features as the company strives to make the social media platform “the best online space for creators to make a living.” In January 2022, the company introduced the first version of its creator subscription feature in the US and is testing the same in India, at the same time.
However, Adam MosseriThe head of Instagram recently announced that the company is now introducing more subscription features to Instagram through a video post on the social media platform. Mosseri also added that the new subscriptions feature will allow Instagram creators to have a steady and sustainable income.
The company launched separate – chats, reels, posts and homepage tabs for subscribers on the platform. Furthermore, the subscriber homepage tab even allows users to filter out posts just for them.
How will this new feature help users
According to Meta’s blog post, Instagram users will be allowed to make purchases from eligible small businesses on the platform without leaving the chat. Previously, users had to log out of a certain post to send a message to a business on chats to ask about a product they wanted to buy. However, users can now directly message customizations and can even place orders in the same chat.
Furthermore, this new feature will also make it easier for users to track their orders as it will provide details about similar orders in that particular chat along with allowing users to Use to ask businesses any follow-up questions. Additionally, users will also be allowed to use Meta Pay to complete financial transactions for their purchases. Meta has also stated that payments will be processed securely and purchases will be protected.
More recently introduced features on Instagram
Instagram also recently announced new creator-driven features as the company strives to make the social media platform “the best online space for creators to make a living.” In January 2022, the company introduced the first version of its creator subscription feature in the US and is testing the same in India, at the same time.
However, Adam MosseriThe head of Instagram recently announced that the company is now introducing more subscription features to Instagram through a video post on the social media platform. Mosseri also added that the new subscriptions feature will allow Instagram creators to have a steady and sustainable income.
The company launched separate – chats, reels, posts and homepage tabs for subscribers on the platform. Furthermore, the subscriber homepage tab even allows users to filter out posts just for them.
Also read: Instagram’s new AI tool can figure out if you’re lying about your age on the social media platform. Click here read more
