“Nykaa Fashion continues to grow and establish itself as a lifestyle destination, inspiring customers to make premium style choices. We are highly focused on selecting the best brands from the international market and expanding our fashion line with key players like NA-KD is exciting. NA-KD’s forward-looking fashion approach and commitment to sustainability resonated with our consumers and made it a great fit for Nykaa Fashion,” Adwaita Nayar, co-founder of Nykaa and CEO of Nykaa Fashion, in a statement.
“We are delighted that Nykaa Fashion customers will now be able to enter the world of NA-KD. In a short time, NA-KD has grown to become a world leader in fashion and branding. e-commerce, proof that customers appreciate our philosophy that clothing can be both affordable and on-trend,” Sarah Krusell, Vice President of Commerce & Brands, NA-KD.
NA-KD, one of the 20 fastest growing companies in Europe and a leading fashion brand, has launched for the first time in India through the multi-brand lifestyle e-commerce platform Nykaa Fashion. The brand instills the core values of Scandinavian culture and equally focuses on function and fashion for its collections to create timeless wardrobe staples.
NA-KD brand tops, skirts, coats, coats, coats and more are now available on Nykaa Fashion app and official website in India.
Fiber2 Fashion News Desk (KD)
