News

Elon Musk’s “Go To War” Post Against Apple’s Tight Control On App Store


Elon Musk's 'Go to war' article opposes Apple's strict control on the App Store

Elon Musk also accused Apple of “almost stopping advertising on Twitter”

San Francisco:

Twitter owner Elon Musk on Monday opened fire against Apple over its tight control over what’s allowed on the App Store, saying the iPhone maker has threatened to topple the company’s newly acquired social media platform. he.

Musk also joined the chorus of tears over the 30% fee Apple charges for transactions through its App Store – the only portal for apps to access their more than a billion mobile devices.

A series of tweets issued by Musk included a meme of a car with his name on it turning into a highway shortcut labeled “Go to War,” instead of continuing on. “Pay 30%”.

The billionaire CEO also tweeted that Apple has “threatened to withhold Twitter from their App Store, but won’t tell us why.”

Apple did not immediately respond to AFP’s request for comment.

Both Apple and Google require social networking services on their app stores to have effective systems in place to moderate harmful or abusive content.

But since taking over Twitter last month, Musk has cut about half of Twitter’s workforce, including many employees tasked with fighting misinformation, while several others have volunteered. quit one’s job.

He has also restored previously banned accounts, including that of former president Donald Trump.

Yoel Roth, Twitter’s former chief of trust and safety who left after Musk took over, wrote in the New York Times op-ed that “failure to comply with Apple and Google’s guidelines would be catastrophic. graphic” and risk being “deported from their app store.”

Describing himself as a “free-speech autocrat”, Musk believes all content allowed by law should be allowed to appear on Twitter and on Monday described his actions as “The Revolution Against Online Censorship in America”.

He also tweeted that he plans to publish a “Twitter Profile on Suppression of Free Speech,” but did not specify what data he intends to share with the public.

Although Musk said Twitter is seeing a record high level of engagement with him at the helm, his approach has startled the company’s main earner – advertisers.

In recent weeks, half of Twitter’s top 100 advertisers have announced that they are pausing or “apparently stopping advertising on Twitter,” an analysis conducted by the nonprofit monitoring group. Media Matters returns show.

Musk on Monday accused Apple of also “almost stopping advertising on Twitter.”

“Do they hate freedom of speech in America?” he asked, before replying with a tweet tagging Apple CEO Tim Cook.

In the first three months of 2022, Apple was the top advertiser on Twitter, spending about $48 million on ads, accounting for more than 4% of the social networking platform’s revenue, according to a Washington Post report citing a source. Twitter’s internal data.

Sarah Roberts, an information studies specialist at the University of California, Los Angeles, told AFP that “Musk doesn’t understand that Twitter itself is already a brand, has an imprint.”

“Now companies don’t even want to be associated with it. They don’t even worry about content. Twitter is a tainted brand, a brand that companies don’t want to be associated with,” she said. said more.

– Smudge Tesla? –

Musk on Monday also called Apple’s fee on App Store transactions a “secret 30% tax.”

He shared a video released by Fortnite producer Epic Games last year, portraying Apple as an oppressor in a joke mocking the famous “1984” ad for the Macintosh computer.

Apple has clashed in court with Epic, which has sought to break Apple’s grip on the App Store, accusing the iPhone maker of operating a monopoly in its store over digital goods or services. .

A federal judge last year ordered Apple to relax its control over payment options on the App Store, but said Epic had failed to prove that an antitrust violation had occurred.

According to Wedbush analyst Dan Ives, Musk’s controversial moves at Twitter, coupled with the possibility that he will need to sell more Tesla stock to keep the social networking platform afloat, have undermined the popularity of the social media platform. shine of the electric car company and its stock.

“The new battle between Musk and Apple is not what investors want to see,” Ives wrote in a tweet.

“(Wall) Street wanted less drama, not more because this Twitter situation remains a constant gift to the Tesla bears with every day a new chapter.”

(This story has not been edited by NDTV staff and was automatically generated from an aggregated feed.)

Featured video of the day

“Equal Liars…”: An Owaisi’s Dig At PM Modi, Arvind Kejriwal

news7f

News7F: Update the world's latest breaking news online of the day, breaking news, politics, society today, international mainstream news .Updated news 24/7: Entertainment, Sports...at the World everyday world. Hot news, images, video clips that are updated quickly and reliably

Related Articles

Back to top button