Elon Musk’s First 15 Days At Twitter
Twitter has had a bumpy ride since new owner Elon Musk came to power last month. The world’s richest man has halted his plan to charge $8 for the hunted blue checkmark as fake accounts mushroomed, while also giving the “official” badge to some users only days after he “killed” it.
Meanwhile, Twitter has cut its workforce in half, and Musk raised the possibility that the social media platform will go bankrupt.
The CEO of Twitter, and the boss of Tesla Inc, took the following actions:
TOP MANAGER
Musk fired top executives including Chief Executive Officer Parag Agrawal, Chief Financial Officer Ned Segal, chief legal officer and chief policy officer Vijaya Gadde, shortly after the deal closed on May 27. ten.
ADVERTISER HAS PAUSED
Several corporate advertisers have distanced themselves from Twitter, including General Motors, Oreo maker Mondelez International, Pfizer Inc and Ford. He has previously said that he wants the company to be “the most respected advertising platform”.
CONTENT ADJUSTMENT COUNCIL
Musk on October 29 said he would form a content moderation board with “broadly diverse views”.
LAYOFFS
Halve the workforce. Bloomberg reported that the company has laid off more than 90% of its employees in India. It also reported that Twitter is asking dozens of employees who lost their jobs to return.
ROLLS PROVIDE SERVICE $8
Twitter on November 5 launched an $8 subscription service that gives users a verified blue check mark and other features.
IMPROVED CODE SEARCH
Musk on November 5 said Twitter’s in-app search would be improved. “Searching in Twitter reminds me of Infoseek in ’98! That would be so much better too,” he tweeted.
LONG TEXT TO TWEETS
Musk said on November 5 that Twitter will soon add the ability to attach long-form text to tweets, followed by creator monetization for all forms of content. ()
EFFECTS LEADING TO TEMPORARY ACCOUNT
Twitter users who engage in impersonation without clearly identifying it as a “parody” account will be permanently suspended without warning, Musk posted on Twitter on Nov.
EXACT CONTENT
Musk said on November 6 that Twitter’s mission is to be the most accurate source of information about the world.
OFFICIAL LABEL
On November 8, Twitter introduced the “Official” label to several verified accounts including major media and government when it launched a new $8 premium subscription product.
OFFICIAL LABEL KILLS
On November 9, Musk tweeted that he had “deathed” the new official label for the Twitter account, the same day as it started rolling out.
PART OF SPACE WITH ADVERTISERS
Musk told advertisers on November 9 that he wants to turn the social media platform into a force for truth and stop fake accounts in an effort to reassure brands and advertising agencies. fox is retreating more and more.
Bankruptcy WARNING
In his first mass call with employees, Musk raised the possibility that the social media platform would go bankrupt, Bloomberg News reported.
$8 HALTS SERVICE BRINGS ‘OFFICIAL’ LABEL
On November 11, Twitter halted its $8 green check subscription service as fake accounts mushroomed and gave the “official” badge to some users of the social media platform. festival.
SPACEX BUY TWITTER ADVERTISEMENT CAMPAIGN FOR STARLINK
Musk on November 14 tweeted that his rocket company SpaceX had purchased a “small” Twitter ad for the Starlink satellite internet service.
(Except for the title, this story has not been edited by NDTV staff and is published from an aggregated feed.)
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