Elon Musk asked to change Twitter algorithm to increase his tweets, not satisfied with views: Report
According to a report by Platformer, Elon Musk sent Twitter engineers working late on Sunday to change his social network’s algorithm and prioritize his tweets, resulting in them flooding in the feed. user feed on Monday. The billionaire’s Twitter owner is said to be unhappy with his Super Bowl tweet views. At his request, Twitter removed Musk’s tweets from filters designed to improve the quality of users’ timelines, Platformer said, and artificially increased them by a factor of 1,000. Users on Twitter have complained about seeing too many messages from the owner the day after the Super Bowl.
Please stay tuned while we tweak uh .… “algorithm”
– Elon Musk (@elonmusk) February 14, 2023
Musk’s pro-Philadelphia Eagles message on Sunday had significantly lower engagement than US President Joe Biden expressed similar sentiment. The report says the company’s chief is increasingly focused on — and frustrated by — his number of personal interactions, which has declined in recent weeks. Musk has nearly 129 million followers, while Biden’s account has 37 million.
Before privatizing the company in a deal worth $44 billion (approximately Rs 3,64,400) in October, Tesla executives spoke of their desire to make it a level playing field and remove bias in the system.
Twitter did not immediately respond to an email request for comment. Musk tweeted freely about Twitter and its functionality after the report was published, but made no mention of its content.
Earlier, he tweeted a meme suggesting that his tweets would be forced to make available to Twitter users. He also said the company is tweaking the algorithm.
© 2023 Bloomberg LP
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