The Elista ultra-premium Smart LED TV series was launched in India by electronics and home appliance brand Elista on Monday, June 13. Powered by webOS TV and featuring a bezel-less design, the devices This LED Smart TV is available in three screen sizes – 43 inches (109 cm), 50 inches (124 cm) and 55 inches (140 cm). This product line is equipped with ThinQ AI that interacts with users in a two-way conversation and gives them access to built-in Alexa to manage the device with voice commands.
ThinQ AI-equipped product line engages users in a two-way conversation and gives them access to built-in software Alexa to manage the device with voice commands.
Provided by webOS TV and bezel-less design, these LED Smart TVs come in three screen sizes – 43 inches (109 cm), 50 inches (124 cm) and 55 inches (140 cm).
Users can enjoy truly blur-free images through low frame rate content and MEMC at 60HZ. This, along with Future Ready Technology, ALLM (Automatic Low Latency Mode), gives an input lag of less than 5ms.
Commenting on the launch, Pawan Kumar, CEO, Elista said “The smart TV industry in India has grown at a rapid pace. Consumers today are looking for a better experience, better technology and seamless experience within their budget.Our success stems from our focus on delivering the best performing products to our consumers and providing them high-end products within their reach.”
He added: “We hope that through Smart LED TV, we will reach consumers who are ready to upgrade to a great viewing experience at a reasonable cost.
Powered by Dolby audio, these three models feature high-fidelity surround sound. From a connectivity point of view, the Elista Smart LED TV features dual-band Wi-Fi to support seamless streaming.
All three models are priced at Rs. 48,990 for 43 inches (109 cm) and Rs. 59,990 for the 50-inch (124 cm) and 55-inch (140 cm) models will retail for Rs. 70,990 and is available at all leading consumer electronics stores and online platforms.