Entertainment

Disney Blinks, DeSantis Win First Big Win in 2024 Campaign


Donald Trump did not win the White House based solely on his policies.

Certainly, conservatives have rallied around Trump’s border wall, tax cuts and pro-Israel stance. Many also cheered his presence in politics, an orange bull in the Beltway China store.

Trump put on his armor, forged in both the reality show skirmishes and the real estate wars, and plunged into the Culture Wars. His eloquence alone has disappointed anyone who asks for softer conversations.

I also speak out against protesters destroying statuesa core part of recent Culture War skirmishes.

Apparently, Florida Governor Ron DeSantis took some notes during Trump’s tenure. And he has emerged with his first major victory of the 2024 presidential campaign.

The Republican leader challenged Hollywood’s biggest studio, Disney, from his position in the Sunshine State. DeSantis can’t use the White House bully podium.

At least not yet.

He understands how politically charged Rat House can impact not only La La Land but culture at large.

And, make no mistake, Team Disney isn’t just investing in its streaming service. The major studio that owns Star Wars, Pixar, the Marvel Cinematic Universe and more, wants to change hearts and minds.

Even if it As a result the bottom line is affected.

In recent months, we’ve seen evidence of Disney creators flexing their brands to incorporate awakened gender practices into their storylines. That comprehensive agenda has yielded movies like “Light year,” “Strange World” and “Willow,” child-directed content featuring same-sex couples and other gender narratives that some consider age-inappropriate.

Disney didn’t stop there.

The company used its corporate power to fight DeSantis’ laws to prevent young children from being exposed to complex sexual material in schools. The media dubbed DeSantis’ act the “No Homosexuality” bill, a misleading label used across the news landscape without an apology.

Disney attacked the Parent’s Rights in Education bill through friendly media. Before CEO Bob Chapek personally intervenedalso.

Chapek said he phoned Florida Governor Ron DeSantis Wednesday morning, “to express our disappointment and concern that if this legislation becomes law, it could be used to target a unfairly against gay, lesbian, non-binary and transgender children and families.”

Remember, this is an entertainment company, not a Democratic SuperPAC. Disney leans toward its new, self-appointed role, aided by employees who have woken up eager to score in the Culture Wars.

DeSantis may have stepped back. Who wants to go head-to-head with the Mouse House, an integral part of Florida’s ecosystem and a favorite for generations?

He stands his ground, despite both Disney and media bias.

RELATED: KEVIN SORBO: WALT DISNEY IS DRIVING IN MY Grave

DeSantis also passed the law stripped of Disney’s “special management powers” dates back to 1967, earlier this year. This move leaves Disney hurt… in terms of taxes.

DeSantis made the rationale for his move crystal clear.

“Look, there are policy disputes, and that’s okay… but when you’re trying to impose an awakened ideology on our state, we see it as a relationship this awakening will destroy this country if we let it continue to operate. So in Florida, we take a very strong stance against that.”

What happened next?

Chapek was ousted from his position as Disney CEO in a Shuffle Sunday night. His predecessor, Bob Iger, returned to his old post to battle the company’s massive stock slump and faltering brand. The company’s latest animated film, “Strange World,” bombed spectacularly.

And, a few days after rejoining the company, Iger declares ceasefire during the Culture Wars, he helped rekindle.

Here’s what Iger told his staff during a Q&A in Townhall earlier this week.

“Do I like the company being embroiled in controversy? Of course not. It can be distracting and can have a negative impact on the company. And to the extent that I can work to silence things, I will.

A follow-up question concerns the Parent’s Rights in Education law, allowing Iger to turn around an issue his company has worked so hard on.

“When you tell stories, there is a delicate balance. You are talking to the audience, but it is important to listen to the audience. It’s important to respect the people you’re serving, the people you’re trying to reach, and not be condescending.”

DeSantis won re-election in Florida last month by a large margin, drawing support from Democratic strongholds in the process. He has not officially announced his candidacy for president, but political observers will be shocked if he steps down during the 2024 campaign.

He may be the only GOP candidate strong enough to take on Trump. And, with an unofficial victory in the Disney wars, he’s off to a good start.

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