Chicnutrix enters skincare, launches K-Skincare
Chicnutrix has forayed into skin care and launched a new line of products, K-Skincare by Chicnutrix. Launched a new category of beauty and wellness brand featuring products made and sourced in Korea.
Made in Korea for Indian skin is the tagline of Chicnutrix’s new skincare brand, the business announced in a press release. The brand is designed to provide complete skin care solutions and launches with 22 unique products.
Shilpa Khanna Thakkar, CEO of Chicnutrix said: “As a brand, our ethos has always been beauty from the inside out, we are excited to expand Chicnutrix into this new category with our product line. our K-Skincare products. “Since the Indian audience has shown an incredible interest in Korean skin care products, we wanted to make sure they were getting products that were suitable for Indian skin types. Our skin care products are being launched after thorough research and approval, designed to be very ingredient-specific and therefore results-driven.”
The line first debuted on Chicnutrix’s own e-commerce store, and it will soon be available in more retail stores. K-Skincare products include three serum lines: moisturizing serum, anti-aging serum, and skin brightening serum. The line also includes a lightweight sunscreen and a brightening sheet mask.
Chicnutrix launched in 2019 as a beauty, health and nutrition brand under the parent company Fulllife Healthcare. Retail brand of products designed for all stages of a woman’s life including pregnancy, menopause and motherhood.
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