Call of Duty: Modern Warfare surpasses $1 billion in sales within 10 days of launch, Activision says

news7f02/07/2023

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Video game publisher Activision Blizzard beat Wall Street estimates for adjusted fourth-quarter sales on Monday, thanks to the success of the latest game in the Call of Duty franchise.

A series of launches in October and November, including

Call of Duty: Modern Warfare II, Battlefield 2.0And World of Warcraft: Dragonflight from the fantasy world Azeroth, helped the company capture the attention of the gaming community.

As inflation squeezes the budgets of American households, many gamers are expected to stick with their favorite game franchises, rather than experiment with newer titles from other studios. help companies like activatedanalysts said.

Modern Warfare II delivered the highest opening quarter sales in franchise history and surpassed the $1 billion mark (approximately Rs 8,275 crore) within 10 days of its launch in late October. , the company said.

The company expects full-year adjusted sales to grow at least on a high single, helped by the launch of games including Diablo IV.

Adjusted sales for the quarter ended December 31 came in at $3.57 billion (roughly Rs 29,540), compared with the median analyst estimate of $3.16 billion (about Rs 26,150). rupees), according to Refinitiv data.

Activision’s upbeat results after dull performance from rivals electronic art And Xbox producer Microsoft.

Activision’s $69 billion (approximately Rs 5,70,100) Microsoft takeover is being challenged by the US Federal Trade Commission and is being investigated by EU authorities. Activision said the companies are continuing to work with regulators to review the transaction.

The end of Blizzard’s long-term partnership with China’s second largest game company NetEase will cancel gamers’ access to the domestic World of Warcraft game until an alternative partnership is formed.

Benchmark analyst Mike Hickey wrote in a note last month that that is expected to hit the US firm’s net reservation of $250 million (about Rs 2,070) in the financial year. 2023.

Net income for the fourth quarter fell to $403 million (about Rs 3,333 crore), or 51 cents per share, from $564 million (about Rs 4,666 crore), or 72 cents per share votes, a year earlier.

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