Wet-footed fans have dismissed rumors of the 2022 AFL Brownlow Medal as ‘shameful’ and ‘not suitable for children’ due to the excessive amount of gambling ads being played during the broadcast. wave.
The Brownlow Medal Counting, held on Sunday night at the Crown Casino in Melbourne, was televised live on Channel Seven.
Carlton’s Patrick Cripps won the prestigious medal with 29 votes, beating last year’s winner, Brisbane Lions midfielder Lachie Neale, by just one vote.
But many viewers said the votes were destroyed during the broadcast because of the oversaturation of betting ads from Sportsbet.
Wet-footed fans have slammed Channel 7’s coverage of AFL’s Brownlow medal numbers due to Sportsbet’s amount of advertising (pictured, former AFL player Nathan Brown)
The Brownlow medal count was broadcast live on Channel 7. It was held at Crown casino in Melbourne (pictured, Daniel Rioli, Richmond Tigers player with partner Paris Lawrence)
Channel Seven ran ads and segments from the betting company that offered different odds to players for each round.
Viewers use social media to vent their frustrations about constant ads and gambling promotions while kids watch.
‘Hey @AFL, do you think we can have an event like #Brownlow without gambling money?’ wrote a Twitter user.
‘Just one night, you pounding us all season with this trash weekly. You are making it impossible for children to see. ‘
Another user commented: ‘@AFL’s disgusting hypocrisy allowing #admixture on #Brownlow when every kid in the country is watching. “
‘The normalization of gambling is for most people a losing choice and for many it is devastating.’
Carlton’s Patrick Cripps (pictured) won the prestigious medal with 29 votes, beating Brisbane’s Lachie Neale by just one vote
The votes, the glitz and the nighttime spectacle appear to have been soured by the oversaturation of gambling ads from Sportsbet (pictured, former Kangaroo player and coach Dani Laidley vs. by Donna Leckie)
Former Bulldogs player Nathan Brown presented Sportsbet odds to different players throughout the coverage
‘Disgusted by @AFL for gambling ads to saturate every part of the game,’ a third added.
‘Brownlows interrupted all night with odds, betting added during the last match – even in Auskick. It’s time to take gambling out of sport. ‘
‘100% Gambling ruins lives,’ one fervent fan on Twitter said. ‘INSTANT gambling promotion in AFL games and events is of great interest.’
‘I hear students at my workplace talking about gambling terms. It is related to bloody. This needs to stop. Gambling ruins lives, believe me. ‘
Even media figures and politicians share their concerns about the amount of gambling advertising during medal counting.
Independent MP Zoe Daniel shared a screenshot of a Sportsbet gambling fraudster and wrote: ‘The association with sporting events and the promotion of gambling must stop. This is the normalization of gambling for our children. Do we want this? ‘
Sportsbet ad played during the medal count break (pictured, Sportsbet ad)
Sportsbet is the official ‘gambling partner’ of the AFL. It comes after Sportsbet took over Beteasy in 2020 (pictured, Sportsbet promo)
The AFL is linked to Sportsbet after former CEO Andrew Demetriou signed a $10 million-a-year ‘gambling sponsor’ deal with Crownbet.
Mr. Demetriou is a member of the board of directors of both Crownbet and its major shareholder, Crown Resorts.
Crownbet becomes the main gambling sponsor for AFL. It was renamed BetEasy in 2018 and then taken over by Sportsbet in 2020.
Sportsbet has a 50% share of Australia’s sports betting market by 2021 and has an average of 1 million monthly gamblers.
Sportsbet is owned by Ireland-based Flutter Entertainment, one of the largest betting companies in the world.
