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‘Brands will need new tricks to make electric cars affordable’

Another week, another new entry electric car market. And this time it’s a big deal: Toyotahas been the leading light of hybrid electrification for the past 20 years, finally phasing out the internal combustion engine for the first time in its bZ EV lineup.

We’ll let you read Sean Carson’s full verdict on a last prototype of bZ4X – but one interesting aspect to take away from the review is that Toyota is trying to use this car to change its retail model. The truth is, the all-wheel drive version of this car will have a list price of more than £48,000 – quite high for a five-seat family SUV.

However, Toyota is aiming to make this number unpopular with many private customers by launching the bZ4X on a leases that makes the more conventional PCP financing program look a bit pricey. We wouldn’t say the ‘Kinto’ deal is particularly cheap, with a deposit of over £3,500 and monthly payments of over £600. But then it includes maintenance, installation of a home charger and a period of access to Toyota’s ‘single-card’ public charging network – while the monthly cost is less than usual PCP.

We’ve seen others experiment with ‘all-in’ rental arrangements before – some companies are using their all-electric models to play with the entire online migration. – but it seems Toyota, a
among the most mainstream brands, have now been chosen to really push the idea (and through its showrooms, some of which will have ‘bZ hubs’ areas for electric vehicles ).

As the transition to electric motorcycles continues to accelerate, manufacturers will have to employ a variety of tricks (or let’s call them new approaches) to bring the buying and ownership experience to life. closer to as many customers as possible. We should see dozens of EVs launched in the coming months; We can also see different ways to get them into our driveway.

Check Latest Toyota news and reviews here…

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