Nvidia’s RTX 4080 Graphics cards have been spotted increasing in price in Europe and the UK ahead of their big November 16 launch, but sadly these are price tags that are even more worrisome to buyers than they are. we have seen in America.
If you recall, US pricing – for third-party RTX 4080 models, that is, custom boards made by Nvidia’s manufacturing partners – came out last weekend and isn’t worth a look. . Okay, there are some 4080 GPUs that match Nvidia’s suggested price range – it’s a relief to see – but the higher end models have been pushing a rather ridiculous premium.
If you were hoping the situation in Europe could get better, then think again based on the early glimpses we have seen.
In the UK, retailer Box has a variety of Asus RTX 4080 models with prices starting from £1,399 (TUF Gaming (opens in a new tab)), with Entry-level Palit RTX 4080s (opens in a new tab) are also offered at that level (two GameRock (opens in a new tab) variant).
The TUF Gaming OC Edition (opens in a new tab) from Asus up to £1,571 and if you want top product ROG Strix RTX 4080 (opens in a new tab), that will set you back £1,649. Yes, ouch.
Like Tom’s Hardware (opens in a new tab) pointed out, the situation elsewhere in Europe also looks quite dire. The Asus TUF RTX 4080 costs a staggering €1,430 in France (InfoMax) – almost $1,500 US dollars – and 11,299.00 kr in Denmark (Proshop), even more (around $1,560).
Analysis: The price misery is multiplied
Bear in mind that the Asus TUF RTX 4080 mentioned is one of the graphics cards that happens to be available at MSRP in the US (at least at Micro Center), so it’s disappointing to see it perform significantly in the UK and Europe.
Of course, these initial prices are not representative of the full RTX 4080 pricing; so we can’t be carried away. Major retailers like Scan, Overclockers, etc in the UK don’t have any priced RTX 4080 models yet, although product listings are available on the website.
That said, we don’t consider it a great sign either – and more of a sign that the stock could be wobbly at launch. That would be a sad familiar situation and could lead to price inflation anyway, as scalers seek to take inventory and be able to sell it at a higher profit.
We’re getting ahead naturally, but the whole RTX 4080 launch is starting to make us nervous. And sure, it’s hard to be optimistic especially for the UK market when you still can’t get it RTX 4090 for any less £1,800 right now (opens in a new tab).
Pricing will eventually be more stable, although some gamers may be looking to wait for more affordable Nvidia graphics cards to arrive – like the RTX 4070 Ti (even if affordable would be a relative term here, this GPU could certainly look like a bargain compared to the price point outlined above). Similarly, there are options from AMD that come in the form of RDNA 3 GPUs, but only higher-end models, with RX 7900 XTX aims to go head-to-head with RTX 4080.
