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April-December 2022 sales of motorcycles and scooters: Hero, Honda, TVS, Bajaj, Royal Enfield, Suzuki

Royal Enfield increased its market share by more than 1% during this period.

SIAM (Association of Indian Automobile Manufacturers) has released figures for the period from April to December 2022. The first nine months of the financial year saw sales of 79,39,498 motorcycles. (up 17%), 39,85,312 scooters (up 32%), and 332,684 motorbikes (down 9%). However, these numbers are much lower than April-December 2019 (total sales: 1,39,19,974 units – scooters: 44,63,954, motorbikes: 89,55,215 mopeds: 495,805) or April-December 2018 (total sales: 1, 65,26,785 units – scooters: 53,24,125, motorcycles: 1,05,40,737, motorbikes: 661,923). Let’s look at how each of the major players in the market has performed.

Hero MotoCorp: 39,21,309 units, market share: 32%

Hero MotoCorp, the country’s two-wheeler market leader, reported sales of 3.92 million units, up 11% from the previous year’s figure. Of these, 36,39,140 units or 93% consisted of motorbikes (up 10%) and scooters with 2,82,169 units (7%) accounting for the rest.

Compared to a year ago, Hero MotoCorp’s combined bike and scooter market share has dropped to 32% from 34.75% a year ago.

HMSI: 33.22,746 units, market share: 27.10%

Less than market leader Honda Motorcycle & Scooter India (HMSI) is close to 600,000 units but compared to Hero, Honda has recorded a higher growth rate, resulting in a two per cent increase in market share – to 27.10% from 25.13% a year ago. Between April and December 2022, HMSI sold 7,64,367 more units year-over-year, compared to Hero MotoCorp’s year-over-year increase of 3,83,669 units.

HMSI sold a total of 14,28,996 bikes, up 31%, capturing 18% market share from 16% a year ago. However, HMSI’s strength comes from its absolute dominance in the scooter market thanks to the Activa lineup, which has recently seen the addition of Activate H-Smart. The company recorded sales of nearly 1.9 million scooters in the past 9 months, up 29% year-on-year, and had a scooter market share of 47.51, down 1% from 48.65%. A year ago. The reason is due to the stagnant market as well as competition from the 3rd competitor, TVS.

TVS Motor Co: 33.22,746 units, market share: 27.10%

TVS Motor Co increased its overall market share in the two-wheeler industry to 15.65% from 14.82% between April and December 2021, an increase of nearly 1%, with sales of 1.91 million pcs. Its growth rate would be higher if demand for motorcycles – TVS is India’s only IC engine OEM motorcycle maker – did not suffer a 9% drop.

The company registered a sharp 52% ​​increase in scooter sales year-on-year to 935,934 units, which helped the company expand its scooter market share by three percentage points to 23.48% from 20.41 %, and bicycle sales also increased by 23% YoY to 6,50,665 units, accounting for 8.19% share of India’s motorcycle market.

Bajaj Auto: 13,90,698 units, market share: 11.34%

In 4th place is Bajaj Auto with 13,90,698 units, marking a growth of 7% YoY. Like Hero MotoCorp, Bajaj was also hit by falling demand for low-end motorcycles and its single-digit growth meant its overall market share fell to 11.34% from 12.78 % A year ago.

Royal Enfield: 542,818 units, market share: 4.42%

Along with TVS, Royal Enfield is another Chennai-based OEM that is thriving in the market. With total sales of 542,818 units, the manufacturer achieved a strong growth of 50% year-on-year, bringing the overall market share to 4.42% from 3.54%. In terms of bicycles alone, RE’s market share is now 6.83% compared to 5.31% a year ago.

In the 250cc-350cc segment, sales jumped 53.47% to 499,992 units from 325,789 units a year ago. Sales in the 350cc-500cc category increased 17.74% to 29,135 units and demand for the 650 twins increased 32% to 13,691 units.

Suzuki Motorcycle India: 539,027 units, market share: 4.39%

Suzuki Motorcycle India is making good strides with its scooter line, helping to slightly increase the overall market share. Behind Royal Enfield is 3,791 units in order of ranking, Suzuki has sold a total of 539,027 units (up 23%), including 522,972 scooters (up 24%) and 16,055 bicycles (down 7%).


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