Apple CEO Tim Cook arrives in Europe for an official tour: Key details

The Apple CEO’s first stop was the UK, and he launched the new App Store Founders Program for Women there.
“It’s a pleasure to be back in London! I really enjoyed spending time with our clients and with our incredible team at Apple Covent Garden this afternoon. Thank you everyone for the warm welcome!”, Cook tweeted.
It’s good to be back in London! I really enjoy spending time with our customers and with our incredible team at Apple… https://t.co/cU8libyU3l
– Tim Cook (@tim_cook) 1664123596000
Cook’s next stop is the Southbank Center in London, which has partnered with Apple to increase representation in the arts sector. Apple is also planning to open a new UK office at the Battersea Power Station building.
“As part of our work to address racial equity and equity challenges, we are excited to partner with the Southbank Center to increase representation in the arts. This is an amazing program designed to unleash everyone’s full creative potential, and we’re excited to be a part of it. ,’ the Apple CEO tweeted.
As part of our work to address racial equity and equity challenges, we are delighted to partner with Southbank Cen… https://t.co/qY5YY5b91D
– Tim Cook (@tim_cook) 1664183629000
Cook visited the Apple Brompton Road store and then went to see developers in the new App Store Platform Program. Next, he attended a gig at Apple’s Platoon Studios.
He also cheers for AFC Richmondfictional football team “Ted Lasso ”, along with Apple’s Eddy Cue and Ted Lasso actors.
Go to AFC Richmond! https://t.co/olPDEy6RhS
– Tim Cook (@tim_cook) 1664214637000
After England, Cook is currently visiting Germany. It is not yet known which European country he plans to visit.