Tech

Adobe 3D Content Creation Tools for Metaverse, Video Games Released: All Details


On Tuesday, Adobe released a new set of software tools designed to make it easier to create three-dimensional digital objects for marketing campaigns, video games, and the metaverse. With its graphic design and photo editing tools, Adobe has long dominated the two-way content creation market, a position it seeks to protect with its $20 billion (about Rs 1,66,000) spending. cash and stock last month to buy a competitor to Figma in the largest-ever acquisition of a private software company.

But in recent years Adobe has also invested in creating three-dimensional content, an area dominated by video game-focused companies like Unity. Such content is expected to be the prominent element in reversevirtual world Meta and others are looking to future revenue growth.

However, three-dimensional objects have long taken a lot of work for artists to create, and Adobe on Tuesday released two tools designed to make digital objects faster and easier to create. easier.

Adobe’s “Capture 3D” tool allows users to take a series of photos of a real-world object using nearly any camera – including smartphone – and then stitch the photos together into a three-dimensional digital object. Early use of this software will be for e-commerce, such as shoe sellers may allow users augmented reality François Cottin, senior marketing director of Substance 3D and metaverse at Adobe, says it’s mostly like trying on sneakers to see how they look on his feet.

“Only with augmented reality and with 3D can you do that,” Cottin said.

Adobe’s second tool released Tuesday allows artists to switch between editing a three-dimensional object on the desktop to manual manipulation in a virtual reality headset. This software allows virtual artists to have a feel similar to clay sculptures, which are still used to design cars and other objects, and with the precision of working on computers, Cottin said.

“Jumping from one to the other is extremely, extremely helpful,” Cottin said.

© Thomson Reuters 2022


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